In 2006, San Diego International Airport formalized its Arts Program by establishing an Arts Program Master Plan that created guidelines and policies that were adopted by the Board. The program provides enhanced customer service by exhibiting artwork and presenting programs that engage travelers in innovative, memorable and considerate experiences, creating an ambiance unique to San Diego and welcoming people to the airport and to the region. Since 2006, the program has forged ahead, implementing the Master Plan through each of the three program components:
- Temporary Exhibitions
- Performing Arts
- Public Art
The artwork the airport displays aspires to lead the region in vision, innovation, and design. It brings texture and depth to the airport environment, and involves artists in the planning and design of the airport.